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Salesforce Data-Cloud-Consultant Exam Overview:
| Detail | Information |
|---|---|
| Exam Cost | $200 USD |
| Total Time | 105 minutes |
| Available Languages | English |
| Passing Marks | 69% (Multiple-choice: 65%, Case Studies: 90%) |
Salesforce Certified Data Cloud Consultant Exam Topics Breakdown
| Describe the capabilities of the platform | 15% |
| Implement data governance solutions | 20% |
| Design and optimize data architecture | 18% |
| Execute data management strategies | 15% |
| Analytics and Insights | |
| Leverage reports and dashboards | 12% |
| Implement Einstein Analytics | 10% |
| Perform exploratory data analysis | 10% |
| Security and Access | |
| Implement data security | 10% |
| Manage data access and permissions | 15% |
Few More Data-Cloud-Consultant Exact Exam Questions:
Question # 1
Northern Trail Outfitters uploads new customer data to an Amazon S3 Bucket on a daily basis to be ingested in Data Cloud. In what order should each process be run to ensure that freshly imported data is ready and available to use for any segment?
A. Refresh Data Stream > Calculated Insight > Identity Resolution
B. Identity Resolution > Calculated Insight > Refresh Data Stream
C. Calculated Insight > Identity Resolution > Refresh Data Stream
D. Refresh Data Stream > Identity Resolution > Calculated Insight
Answer: D
Explanation:
The recommended order of processes for updating data in Data Cloud is as follows6:
Refresh Data Stream: This process updates the data from the source, such as Amazon S3, into Data Cloud.
Identity Resolution: This process runs the rulesets that link together multiple records of an individual into a unified profile.
Calculated Insight: This process calculates additional attributes based on existing data, such as lifetime value or churn risk.
Question # 2
A consultant is working in a customer's Data Cloud org and is asked to delete the existing identity resolution ruleset.
Which two impacts should the consultant communicate as a result of this action? Choose 2 answers
A. All individual data will be removed.
B. Unified customer data associated with this ruleset will be removed.
C. Dependencies on data model objects will be removed.
D. All source profile data will be removed
Answer: B,C
Explanation:
Deleting an identity resolution ruleset has two major impacts that the consultant should communicate to the customer. First, it will permanently remove all unified customer data that was created by the ruleset, meaning that the unified profiles and their attributes will no longer be available in Data Cloud. Second, it will eliminate dependencies on data model objects that were used by the ruleset, meaning that the data model objects can be modified or deleted without affecting the ruleset. These impacts can have significant consequences for the customer's data quality, segmentation, activation, and analytics, so the consultant should advise the customer to carefully consider the implications of deleting a ruleset before proceeding. The other options are incorrect because they are not impacts of deleting a ruleset. Option A is incorrect because deleting a ruleset will not remove all individual data, but only the unified customer data. The individual data from the source systems will still be available in Data Cloud. Option D is incorrect because deleting a ruleset will not remove all source profile data, but only the unified customer data. The source profile data from the data streams will still be available in Data Cloud.
Reference:
Delete an Identity Resolution Ruleset
Question # 3
A segment fails to refresh with the error "Segment references too many data lake objects (DLOS)". Which two troubleshooting tips should help remedy this issue? Choose 2 answers
A. Split the segment into smaller segments.
B. Use calculated insights in order to reduce the complexity of the segmentation query.
C. Refine segmentation criteria to limit up to five custom data model objects (DMOs).
D. Space out the segment schedules to reduce DLO load.
Answer: A,B
Explanation:
The error “Segment references too many data lake objects (DLOs)” occurs when a segment query exceeds the limit of 50 DLOs that can be referenced in a single query. This can happen when the segment has too many filters, nested segments, or exclusion criteria that involve different DLOs. To remedy this issue, the consultant can try the following troubleshooting tips: Split the segment into smaller segments. The consultant can divide the segment into multiple segments that have fewer filters, nested segments, or exclusion criteria. This can reduce the number of DLOs that are referenced in each segment query and avoid the error. The consultant can then use the smaller segments as nested segments in a larger segment, or activate them separately. Use calculated insights in order to reduce the complexity of the segmentation query. The consultant can create calculated insights that are derived from existing data using formulas. Calculated insights can simplify the segmentation query by replacing multiple filters or nested segments with a single attribute. For example, instead of using multiple filters to segment individuals based on their purchase history, the consultant can create a calculated insight that calculates the lifetime value of each individual and use that as a filter. The other options are not troubleshooting tips that can help remedy this issue. Refining segmentation criteria to limit up to five custom data model objects (DMOs) is not a valid option, as the limit of 50 DLOs applies to both standard and custom DMOs. Spacing out the segment schedules to reduce DLO load is not a valid option, as the error is not related to the DLO load, but to the segment query complexity.
References:
Troubleshoot Segment Errors
Create a Calculated InsightCreate a Segment in Data Cloud
Frequently Asked Questions
Question # 1
A marketing manager at Northern Trail Outfitters wants to Improve marketing return on investment (ROI) by tapping into Insights from Data Cloud Segment Intelligence. Which permission set does a user need to set this up?
A. Data Cloud Data Aware Specialist
B. Data Cloud User
C. Cloud Marketing Manager
D. Data Cloud Admin
Question # 2
The Data Cloud admin at Northern Trail Outfitters (NTO) wants to be proactively and immediately informed via Slack and email if any of the data streams fail for any reason. If this happens, a case should also be triggered as part of NTO's existing support and triage process, and reflected in its global monitoring dashboard. What should a consultant recommend for these requirements?
A. Data actions
B. Data Cloud Query Editor
C. Salesforce flows
D. Salesforce reports and dashboards
Question # 3
A consultant wants to confirm the Identity resolution they Just set up. Which two features can the consultant use to validate the data on a unified profile? Choose 2 answers
A. Identity Resolution
B. Data Actions
C. Data Explorer
D. Query API
Question # 4
An analyst from Cloud Kicks needs to get quick Insights to determine the average sales per day during the past week. What should a consultant recommend?
A. salesforce flows
B. Lightning web component utilizing Query API
C. Salesforce reports
D. Segment activation to Azure
Question # 5
What is a key functionality of Data Cloud?
A. To create a master data management (MUM) strategy
B. To give a persistent ID for unified profiles
C. To build insights on unified profiles
D. To help users build a heat map using their data
Question # 6
A consultant is setting up Data Cloud for a multi-brand organization and is using data spaces to segregate its data for various brands. While starting the mapping of a data stream, the consultant notices that they cannot map the object for one of the brands. What should the consultant do to make the object available for a new data space?
A. Create a new data stream and map the second data stream to the data space.
B. Copy data from the default data space to a new DMO using the Data Copy feature and link this DMO to the new data space.
C. Create a batch transform to split data between different data spaces.
D. Navigate to the Data Space tab and select the object to be included in the new data space.
Question # 7
How should a Data Cloud consultant successfully apply consent during segmentation?
A. Include the Consent Status from the golden record during activation for any applicable channels of engagement.
B. Include Party Identification for any applicable channels of engagement in the filter criteria for each segment.
C. Include the Unified Profile during segmentation for any applicable channels of engagement.
D. Include the Consent Status for any applicable channels of engagement in the filter criteria for each segment.
Question # 8
A segment fails to refresh with the error "Segment references too many data lake objects (DLOS)". Which two troubleshooting tips should help remedy this issue? Choose 2 answers
A. Split the segment into smaller segments.
B. Use calculated insights in order to reduce the complexity of the segmentation query.
C. Refine segmentation criteria to limit up to five custom data model objects (DMOs).
D. Space out the segment schedules to reduce DLO load.
Question # 9
A user needs permissions to access Data Cloud to create, manage, and activate segments, However, the user should not be allowed to created reports or manage data sources. Which permission set should the consultant assign?
A. Data Cloud Marketing Specialist
B. Data Cloud Marketing Manager
C. Data Cloud Data Aware Specialist
D. Data Cloud user
Question # 10
Cumulus Financial offers both business and personal loans. Records in the Contact DLO can be useful for both groups since individual customers may have both business and personal loans. However, for legal reasons, the two groups must be kept separate. How should Cumulus Financial solve this business requirement?
A. Duplicate the Individual DM0.
B. Duplicate the Contact DLO.
C. Create two identity resolution rules in the same data space.
D. Use two data spaces.
Question # 11
A finance company that uses Data Cloud wants to simplify how its users can view all the various channels a customer engages with Which feature should the consultant recommend to meet this requirement?
A. Use Data Cloud to connect with analytic tools, like Tableau.
B. Use calculated insights to determine when and how to engage with various customers.
C. Create segments based on the ingested data and insights to activate in Marketing Cloud.
D. Use Data Cloud to ingest data from various available data sources.
Question # 12
What is a reason to create a formula when ingesting a data stream?
A. To concatenate files so they are ingested in the correct sequence
B. To add a unique external identifier to an existing ruleset
C. To transform is date time field into a dale field for use in data mapping
D. To remove duplicate rows of data from the data stream
Question # 13
A customer creates a large segment of customers that placed orders in the last 30 days, and adds related attributes from the… to the activation. Upon checking the activation in Marketing Cloud, they notice It contains orders that are older than 30 days. What should a consultant do to resolve this issue?
A. use data graphs that contain only 30 days of data.
B. Apply a data space fitter to exclude orders older than 30 days.
C. Apply a filter to Purchase Order Date to exclude orders older than 30 days.
D. Use SQL in Marketing Cloud Engagement to remove orders older than 30 days.
Question # 14
A consultant needs to update a field in CRM as soon as a record gets updated in the DMO. Which feature should the consultant use?
A. Data share target
B. Data actions
C. Rapid segments
D. Streaming data transform
Question # 15
A consultant needs to create a data graph based on several DLOs, Which step should the consultant take to make this work?
A. Use a data action to update the data graph with the DLO data
B. Map the DLOS to DMOS and use these in the data graph.
C. Map the DLOs directly to a data graph.
D. Batch transform the DLOs to multiple DMOs and activate these with the data graph.
Question # 16
A consultant at Northern Trail Outfitters is implementing Data Cloud and creating an activation target for their segment. For activation membership, which object should the consultant choose?
A. Data Model Object
B. Data Activation Object
C. Data Segmentation Object
D. Data Lake Object
Question # 17
Cumulus Financial segregates its sales CRM data based on Region for its Data Cloud users. Multiple data spaces are configured: a default space and two additional spaces tailored for EMEA and APAC regions. EME A sales reps who need temporary access to visualize data for both regions say that they cannot visualize APAC data. APAC sales reps can visualize the corresponding segmented data. Which statement describes the cause of this issue?
A. The EMEA sales reps have not been assigned to the profile associated with the APAC data space.
B. The APAC data space is not associated with any permission set.
C. The APAC data space Is not associated with any profile.
D. The EMEA sales reps have not been assigned to the permission set associated with the APAC data space.
Question # 18
Which data stream category type should be assigned in order to use the dataset for date and time-based operations in segmentation and calculated insights?
A. Individual
B. Engagement
C. Sales Order
D. Profile
Question # 19
Cumulus Financial (CF) wants to target loyal and engaged customers. When a platinum tier customer visits their Investment pages more than three times in a 24-hour period, CF wants to Immediately Send an email that offers a private consultation. What should a consultant recommend for this business requirement?
A. Calculated insight with a data action to a Marketing Cloud Engagement transactional email
B. Rapid segment to a data action journey in Marketing Cloud Engagement
C. Standard segment with activation into Marketing Cloud Engagement
D. Streaming insight with a data action into a journey in Marketing Cloud Engagement
Question # 20
What is a typical use case for Salesforce Data Cloud?
A. Data synchronization across the Salesforce ecosystem
B. Storing CRM data on promises
C. Data harmonization across multiple platforms
D. Sending personalized emails at scale
Question # 21
Cumulus Financial is experiencing delays in publishing multiple segments simultaneously. The company wants to avoid reducing the frequency at which segments are published, while retaining the same segments in place today. Which action should a consultant take to alleviate this issue?
A. Enable rapid segment publishing to all to segment to reduce generation time.
B. Reduce the number of segments being published.
C. Increase the Data Cloud segmentation concurrency limit.
D. Adjust the publish schedule start time of each segment to prevent overlapping processes.
Question # 22
Northern Trail Outfitters wants to create a segment with customers that have purchased in the last 24 hours. The segment data must be as up to date as possible. What should the consultant Implement when creating the segment?
A. Use streaming insights for near real-time segmentation results.
B. Use Einstein segmentation optimization to collect data from the last 24 hours.
C. Use rapid segments with a publish interval of 1 hour.
D. Use standard segment with a publish interval of 30 minutes.
Question # 23
Cumulus Financial wants to create a segment of individuals based on transaction history data. This data has been mapped in the data model and is accessible via multiple container paths for segmentation. What happens if the optimal container path for this use case is not selected?
A. Alternate container paths will be suggested before the segment is published.
B. The resulting segment may be smaller or larger than expected.
C. Data Cloud segmentation will automatically select the optimal container path.
D. The resulting segment will not be generated.
Question # 24
How does Data Cloud ensure data privacy and security?
A. By encrypting data at rest and in transit
B. By enforcing and controlling consent references
C. By securely storing data in an offsite server
D. BY limiting data access to authorized admins
Question # 25
Northern Trail Outfitters has the following customer data to ingest into Data Cloud and use for segmentation. 1. Propensity to purchase 2. Has active membership 3. Work email address Which data types should the consultant use when ingesting this data?
A. Number, Text, URL
B. Percent, Boolean, Email
C. Number, Boolean, Text
D. Percent, Number, Email
Question # 26
If a data source does not have a field that can be designated as a primary key, what shouldthe consultant do?
A. Use the default primary key recommended by Data Cloud.
B. Create a composite key by combining two or more source fields through a formula field.
C. Select a field as a primary key and then add a key qualifier.
D. Remove duplicates from the data source and then select a primary key.
Question # 27
A customer has two Data Cloud orgs. A new configuration has been completed and testedfor an Amazon S3 data stream and its mappings in one of the Data Cloud orgs. What is recommended to package and promote this configuration to the customer's secondorg?
A. Use the Metadata API.
B. Use the Salesforce CRM connector.
C. Create a data kit.
D. Package as an AppExchange application.
Question # 28
A consultant at Northern Trail Outfitters is attempting to ingest a field from the Contactobject in Salesforce CRM that contains both yyyy-mm-dd and yyyy-mm-dd hh:mm:ssvalues. The target field is set to Date datatype.Which statement is true in this situation?
A. The target field will throw an error and store null values.
B. The target field will be able to hold both types of values.
C. The target field will only hold the time part and ignore the date part.
D. The target field will only hold the date part and ignore the time part.
Question # 29
A segment fails to refresh with the error "Segment references too many data lake objects(DLOS)".Which two troubleshooting tips should help remedy this issue?Choose 2 answers
A. Split the segment into smaller segments.
B. Use calculated insights in order to reduce the complexity of the segmentation query.
C. Refine segmentation criteria to limit up to five custom data model objects (DMOs).
D. Space out the segment schedules to reduce DLO load.
Question # 30
What is the primary purpose of Data Cloud?
A. Providing a golden record of a customer
B. Managing sales cycles and opportunities
C. Analyzing marketing data results
D. Integrating and unifying customer data
Question # 31
Which two dependencies need to be removed prior to disconnecting a data source?Choose 2 answers
A. Activation target
B. Segment
C. Activation
D. Data stream
Question # 32
A consultant is ingesting a list of employees from their human resources database that theywant to segment on.Which data stream category should the consultant choose when ingesting this data?
A. Profile Data
B. Contact Data
C. Other Data
D. Engagement Data
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